Throughout 2024, Creative Director Robin Wilde worked closely with Christine Boyle, who was then a Vancouver City Councillor, to produce creative content for her campaign to become a Member of the Legislative Assembly (MLA) representing Vancouver-Little Mountain. This first involved volunteer work on her nomination campaign, and later a paid role with the local BC NDP campaign. Despite some polling showing a close result, we delivered the largest swing to the BC NDP in the province, and helped secure a progressive majority government.
Nomination Materials
Robin produced flyers and a nomination campaign logo to be used while seeking the support of NDP members in the Vancouver-Little Mountain riding.
Digital Ads
Robin worked to produce a range of digital ads to be shown to voters in the riding, built on the province-wide BC NDP branding but with a personalised spin on Christine’s personality and messaging.
GOTV Content
Robin produced hard-hitting content distributed as organic and paid ads to drive home the stakes of the election, which in the end was very close, and to emphasise the threat posed by the BC Conservatives.
Other Social Content
Robin produced other organic content meant to help mobilise supporters – these included reminders on how and where to vote.
Like what you've seen?
Want to work with us on a project like this? Just fill in the quick form below and let us know how you’d like us to help.
Alternatively, you can send us a quick email at hello@wildebeest.design